播客前瞻2023
Ticket Types
还不是会员?
从活动到培训再到研究, find out what becoming part of the IAB means for you and your team.
Become a MemberEvent Overview
这是它第五个年头了, Podcast Upfronts spotlighted the audio innovators and storytellers that we can’t get enough of. 比任何其他媒介都要多, 播客抓住了时代精神,创造了大批忠实的听众,他们从破案到时事再到烹饪,无所不有. As well as hearing about all the latest opportunities for advertisers, guests were spoiled for star talent including Spencer Matthews, Anna Williamson, Jon Sopel, Elizabeth Day, Audioboom报道, 新风产生, Global, Octave, 索尼音乐娱乐和Wondery.
播客前端的关键外卖可用 here
Agenda
代表们的到来
Sessions start
索尼音乐娱乐公司’s Global Podcast Division: Where Podcasters are Artists
We are 索尼音乐娱乐公司’s Global Podcast Division - where podcasters are artists. We put creators first and develop premium shows that loyal audiences keep coming back to. Based in London, 纽约和洛杉矶, 我们是一个由播客爱好者组成的团队, sales, 市场营销和商业发展只关注一件事:我们的听众和我们为他们制作的节目. 加入我们的节目,直接听到你已经喜欢的娱乐界大腕的声音,以及你将很快在我们的网络上听到的惊喜嘉宾.
Wondery,一家亚马逊公司:不仅仅是一个故事
Wondery是播客中最强大声音的家园. 与binge-worthy, award-winning stories that top charts and captivate listeners around the world, Wondery delivers premium podcast experiences for brands and listeners. 音频娱乐领域的一些知名人士透露了Wondery的内容战略, advertising opportunities and more in this exciting 20-minute session.
Global: Getting To Know You: The Power of Personality in Podcasts
What draws audiences to podcasts – and which pods do they pluck out? 这是建立关系的问题.
《dsn彩乐园网址》杂志的费伊·麦克道尔和莎拉·雷将带你进行一项研究,揭示为什么观众会选择播客来观看定期播出的喜剧, news, 或者他们生活中的逃避现实的戏剧. Great chemistry between hosts and guests turns into a great relationship with listeners too.
当我们与播客主持人斯宾塞·马修斯(Big Fish)一起玩现场小组游戏时,亲身体验化学反应。, Jon Sopel (The News Agents)和Anna Williamson (LuAnna)由Global新闻和事实播客负责人主持, Vicky Etchells. 你会发现播客听众的有趣讨论是什么,以及品牌通过参与对话获得了什么.
Break
八度音阶:Podfluencer的时代
我们从市场的繁荣中知道播客人才真的很重要,我们正在迅速进入播客影响者的时代, different from your standard influencers who dominate your TikTok or Gram feeds,这种影响者可以直接进入你的耳膜,并具有在更深层次上与你联系的独特能力.
我们相信炒作. Now let's have a conversation with two podcasters who understand the power the medium holds...
Fresh Air: The Ultimate Roadmap to Building a Successful Brand Podcast
加入Auto Trader和Fresh Air,了解他们在旅途中所采取的步骤,创建Show on the Road:播客系列,将名人与汽车相匹配,并带他们进行定制的记忆之旅. 我们将在引擎盖下看看是什么驱使Auto Trader选择播客,以及它是如何推动创造性和雄心勃勃的活动的.
We'll then give you the ultimate roadmap for why you should build your own show. What's special, what's rewarding and what are the wrong turns you need to watch out for.
音响:鱼在500米
Since its launch in March 2014, No Such Thing As A Fish has become a bonafide cultural phenomenon. 该节目的下载量已超过4.25亿次,并赢得了多个奖项。在即将播出第500集之际,Audioboom的迈克·纽曼与主持人詹姆斯·哈金和安德鲁·亨特·默里一起探索了他们成功的秘诀, how the podcast landscape has changed since their launch and why at 500, 他们才刚刚开始.
The after party featuring Capital DJ Rio Fredrika – brought to you by Global
Close
目前已宣布的演讲者...
Anna Leong Brophy & 艾米丽Lloyd-Saini
著名主持人Anna Leong Brophy & 艾米丽Lloyd-Saini
著名主持人Nicole Gardner
Wondery英国销售主管Nicole Gardner
Wondery英国销售主管Jessica Radburn
Wondery国际播客内容负责人Jessica Radburn
Wondery国际播客内容负责人Faye McDowall
全球DAX战略总监Faye McDowall
全球DAX战略总监作为全球DAX战略总监, Faye负责定义数字音频在通信计划中的角色,并推动英国数字音频的重新评估, US and Canada. Faye was instrumental to the growth of DAX’s digital audio product; championing new product innovations at DAX including , DAX audiences, 游戏和Global的播客定位.
Spencer Matthews
搭档,斯宾塞 & VogueSpencer Matthews
搭档,斯宾塞 & Vogue斯宾塞·马修斯(Spencer Matthews)是CleanCo的创始人, the largest independent non-alcoholic drinks brand in the UK. He is the co-host on the hugely successful BBC Sounds Podcast 6 Degrees with Jamie & Spencer. 他还主持环球电视台的热门播客斯宾塞 & 《dsn彩乐园网址》杂志和他的妻子《dsn彩乐园网址》. Since its launch the podcast has amassed almost 10 million downloads. In 2022 Spencer also launched his own podcast for Global Player, Big Fish, 他在书中与主要的首席执行官们交谈, 鼓舞人心的企业家, 令人难以置信的设计师和其他著名的面孔,找出克服生活障碍的方法,并在他们所做的事情上做到最好. In 2022 he filmed a documentary in which he travelled to Everest to find the body of his brother, 迈克尔·马修斯, 23年前失踪的人是谁. 这部纪录片将于今年上映. Spencer is also the director of The 迈克尔·马修斯 Foundation, 它为那些谁提供教育, without help, 根本就不可能收到吗. MMF also focuses on the construction of durable school buildings, and in particular dormitories for girls – tangible assets which deliver lasting benefits.
Anna Williamson
共同主持,卢安娜:播客Anna Williamson
共同主持,卢安娜:播客安娜·威廉姆森是一位经验丰富的电视记者, 电台和播客广播员, 第一畅销书作家, counsellor, 生活教练和NLP大师.
Anna和朋友兼共同主持人Luisa Zissman一起主持了非常成功的LuAnna:播客. 有数百万的听众, the girl’s honest and frank opinions on all things topical has proven to be a huge hit. 由于受彩乐园dsn的需求,该播客每周播出两次,每周四播出额外的节目Totally Extra,并连续两年被评为前20名听众选择.
Jon Sopel
新闻代理的主持人Jon Sopel
新闻代理的主持人From the steps of Downing Street to the inside of the White House press briefing room, Jon Sopel花了四十年的时间报道全球事件,并采访了试图塑造这些事件的人.
特朗普总统称他是“另一个美人”,他的脸几乎为BBC的每一个新闻节目增色不少,他那熟悉的声音也从巴黎传遍了BBC广播电台, Kuwait City, 华盛顿特区和布莱克浦.
2022年2月,乔恩宣布离开英国广播公司,与刘易斯·古道尔和艾米丽·梅特利斯一起创办“新闻代理”播客. 2023年7月,乔恩和艾米丽一起创办了美国新闻代理公司.
Vicky Etchells
全球事实播客负责人Vicky Etchells
全球事实播客负责人Vicky是Global Factual播客的负责人,负责监督英国最成功的每日新闻播客, The News Agents, 由艾米丽·麦特里斯主持, Jon Sopel和Lewis Goodall. The only truly multimedia daily news offering reaches its audience via podcast, 自2022年8月上线以来,视频和社交平台的下载量已超过5000万次.
Vicky于2012年加入Global,担任新闻副集团主管,负责全国最大的商业广播新闻业务. 后来,她作为全球新闻采编负责人,领导了一个由获奖记者和通讯员组成的团队. 在加入Global之前, Vicky在英国独立电视台担任纪录片制作人后,在卫报媒体集团担任了五年的新闻编辑.
James Harkin
共同主持,没有鱼这种东西James Harkin
共同主持,没有鱼这种东西詹姆斯·哈金是英国BBC2台热播喜剧《彩乐园dsn》17季的编剧和剧本编辑, 以及生产, writing and editing four series of the BBC Radio 4 show The Museum of Curiosity. 他与人合写了13本书,其中包括1,227 QI Facts to Blow Your Socks Off which was a New York Times bestseller. Alongside Andy, Anna and Dan, 詹姆斯是获奖作品的一部分, hit podcast No Such Thing As A Fish which has recently enjoyed sell-out tours in the UK, Ireland, Australia, 新西兰和整个欧洲大陆.
安德鲁·亨特·默里
共同主持,没有鱼这种东西安德鲁·亨特·默里
共同主持,没有鱼这种东西安德鲁·亨特·默里 was a writer on BBC2's QI for 14 years. 在他的播客工作之外, 他也是《彩乐园dsn》编剧团队的一员, 英国最大的讽刺杂志, and he's one of the founding cast members of Austentatious, an award-winning improv show based on the works of Jane Austen. He appears regularly with the others on Zoe Ball's national Radio 2 Breakfast Show, 在一个名为“为什么”的环节中. 安德鲁的第一部小说, The Last Day, 于2020年出版,成为《彩乐园dsn》畅销书,并成为当年十大小说处女作之一. His second novel, The Sanctuary, was published in May 2022.
Mike Newman
VP Content & 伙伴关系,AudioboomMike Newman
VP Content & 伙伴关系,AudioboomMike joined Audioboom in 2018 and heads up partner relations across their UK & Ireland roster, working with some of the industry's biggest shows to drive audience and revenue growth.
Coco Khan
主持人,Pod Save the UKCoco Khan
主持人,Pod Save the UKRio Fredrika
Capital DJRio Fredrika
Capital DJMatt Rouse
播客领导,八度音频Matt Rouse
播客领导,八度音频Nadia Holmes
Octave Audio的业务开发主管Nadia Holmes
Octave Audio的业务开发主管Ben Bailey Smith
收缩盒子播客的主持人Ben Bailey Smith
收缩盒子播客的主持人Dan Jones
《彩乐园dsn》主持人Dan Jones
《彩乐园dsn》主持人Chris Skinner
索尼音乐娱乐公司娱乐播客副总裁Chris Skinner
索尼音乐娱乐公司娱乐播客副总裁Elizabeth Day
《dsn彩乐园网址》的主持人 & 最好的朋友治疗Elizabeth Day
《dsn彩乐园网址》的主持人 & 最好的朋友治疗James Chandler
CMO, IAB UKJames Chandler
CMO, IAB UK
这是我们有史以来最大的一笔预付款
Four weeks of events full of fresh thinking and mega-watt speakers from Amazon Ads, BBC Studios, Snap Inc. and YouTube. 你将是第一批听到全新广告产品和发布的人,这些产品和发布来自数字创新的最前沿.
除了播客和游戏前端, this year we're also launching Connected TV and Retail Media Upfronts. 来自这些快速增长渠道的20多家最令人兴奋的公司将让你接近他们为广告商提供的机会,以及如何充分利用这些机会.
我们如何在dsn彩乐园网址中更加可持续?
We’ve taken steps to ensure we are more sustainable at our events. This includes…
-选择全素食菜单
-减少印刷一次性物品
-重复使用dsn彩乐园网址挂牌
- Opting for suppliers that align with our sustainability goals
当你参加dsn彩乐园网址时,你如何才能更可持续?
-在可能的地方步行或乘坐公共交通工具
-在离开dsn彩乐园网址时,请确保您将您的挂牌交给团队中的一位,以便我们可以在未来的活动中重复使用它
- If you’re grabbing a hot drink on route – make sure you remember a reusable cup
Similar Events
重新发现彩乐园dsn的乐趣
支持连接而不是点击. 抓住观众的想象力,而不仅仅是他们的注意力. Boldly move to your own beat instead of letting tech set the pace. 是时候重新发现数码的乐趣了.